Outstanding value backed by word leading industry 4.0 manufacturing.

ZETA was an brand owned by Michelin before 2005, after 2005 we got ZETA brand from Michelin.

ZETA Brand was well received by the markets since launched, we are selling into 89 counties across the world, and we are shipping 150 containers per month for the moment.

ZETA Brand is a premium brand from our portfolio,we offer quality warranty for life service.

Because we believe that mobility is essential for human development, we are innovating passionately to make it safer, more efficient and more environmentally friendly. Our priority and firm commitment is to offer our customers uncompromising quality. Because we believe that all of us deserve personal fulfillment, we want to enable everyone to do his or her best, and to make our differences a valuable asset.

Pirelli is constantly on the look-out for solutions that meet the new mobility needs of consumers. This is reflected in the ongoing expansion of its product portfolio and the development of new applications and customised solutions. For car tyres, Pirelli offers state-of-the-art technological solutions such as its Specialties:

Run Flat™ and Seal Inside™, which allow you to keep driving in the event of a punctured tyre; PNCS™, which reduces the noise generated by rolling; Elect, a line dedicated to the world of electric vehicles.